This week I made one of my best purchases and investments in my food blog, one that will (and already has, really) increased the sharability and views for my food posts – the Lowel EGO Digital Light.
Since I still consider myself to be a novice photographer, I have learned that while lighting is incredibly important, working with natural light can be darn tricky. Hands down, my photos have improved since upgrading from my iPhone to a real camera (but one that didn’t break my bank too badly, the Canon Rebel T5i) but taking photos to the next level for blogging means you need to master the settings on the camera (I’ll admit, I’m still practicing here!) but one easy way to get natural looking light, regardless of time of day, which window you’re using, or if you’ve attempted to make your own light box (been there, done that, too) with regular light bulbs, the Lowel EGO Digital Light is the best way to get fantastic light in your photos. I mean, I’m talking no white balance adjustment needed.
While most food bloggers starting out are conscious of price and how much you’re investing (the camera + the light alone can get expensive) but in my opinion for around $100 this light is absolutely worth it. The Lowel EGO Digital Light uses daylight color output by using a high color rendering index for more accurate colors than conventional fluorescent lamps.
Don’t believe the difference? Just take two photos from the past two weeks of posts alone to see the difference.
Photo 1 using natural light (Sugar-Free Banana Bread)
Photo 2 using the Lowel EGO Digital Light
The colors in the second photo, the brightness, are all just totally transformed and the only difference was this light. I am beyond thrilled with my purchase, and truly regardless of your skills and experience level, this light is a MUST for you.
It includes the lightbulbs and even a reflector board (yay two for one!)
My only negative with the light is that it was kinddd of a pain in the butt to put together. Not that there were a ton of pieces to put together, I just had a hard time bending the plastic pieces to fit well, so I had to hand it over to Jon to help me.
(Excuse my photo quality here, I took this one on my iPhone right before giving up and handing it over to Jon!)
But once put together (which you don’t have to break down, just find a place to store it as-is) there’s not a thing to it. Just angle, shut all of your lights off and make sure the room is dark, turn the Lowel Light on, and shoot (possibly inserting the reflector.)
I’m sure you can sense my excitement from having this light and I hope you can see the difference from my own photos. Say cheese!